“Certified Professional Resume Writer.” “HR Specialist.” “ATS-Optimized.” On the surface, these sound reassuring. In reality, they often signal the exact opposite  of what senior professionals, executives, and high-performing specialists actually need. North America’s largest urban centres employ tens of thousands of HR professionals , many of whom have transitioned—formally or informally—into the resume writing industry. Some complete a short certification such as a CPRW, wh